The small type: When Anna and Andrew Johnson established a walk search site, TrailBehind Inc., their unique main objective was to take pleasure in both’s company and check out a shared passion for the outside. That led these to launch the app Gaia GPS through the dawn of cellular programs in ’09. Since then, the application, staff, and synced trails have expanded to provide significantly more than 130,000 consumers each month. Gaia GPS is usually included in the news and devoted consumers â such as partners â cannot get enough of the software, and sing their praises both throughout the hill range plus in online product reviews.
When Gaia GPS designers Anna and Andrew Johnson met, they linked over their own provided passion for the outdoors. Actually, their particular basic date was actually on a hike.
According to Ashli Baldwin, Support management and Developer at Gaia GPS, Anna was the one who was actually huge into hiking initially. On their basic day, Andrew recalls investing most of the time totally out of breath wanting to match this lady. As his or her love became, very performed their own desire for finding brand new tracks to understand more about together. They started initially to continue a lot more nature hikes, which led these to go over an easy method that will assist them to learn brand-new pathways and monitor their particular escapades.
«They easily realized that there was actually nothing on the market to help them prepare trips. They looked for a device but cannot get a hold of something â so they wound up generating a solution,» Ashli stated. «They were both developers, therefore, obviously, they chose to design an app â Gaia GPS â to help them.»
As Gaia GPS’ President, Andrew designs and develops the majority of the user screen and leads the business’s business and marketing and advertising initiatives. Before co-founding TrailBehind, Inc. â the parent company of Gaia GPS â Andrew had worked in marketing within the Chief Executive Officer of SureLogic, a venture-backed business spun-out of Carnegie Mellon college. Anna, at the same time, ended up being the designer of TrailBehind systems and, ahead of that, had worked at Bing and Silicon Age as an application engineer. Now, as fundamental development Officer for Gaia GPS, Anna might one of many primary designers on just about any job from the company.
Jesse Crocker, a partner and co-founder of Gaia GPS, is credited with creating large paths for the Gaia GPS application â including map hosts and structure. Just before joining Gaia GPS, Jesse worked as a ski patroller inside Sierras, helping with avalanche control.
Exactly what began as a discussed fascination with nature and backpacking translated into a software with which has generated a massive impact on the mapping business, and helped produce many loving relationships, friendships, and possibilities for significant memories.
The application’s handy qualities interest Power customers & Those Who Simply appreciate Hiking
Gaia GPS customers include type enthusiasts, record-holding backpackers, search and recovery workers, firefighters, Geographic Ideas program teams, and others.
Ashli feels that element of the thing that makes Gaia GPS interest these types of a variety of customers is the fact that the application supplies traditional mapping and specialized monitoring functions. In some cases, people may not recognize they don’t really have to have cellular phone solution to take advantage of these characteristics.
«They think that maps are pointless when they walking somewhere off cellular phone service. But that is false,» Ashli stated. «We actually leave folks install these maps onto their particular phones before they allow, plus telephone features a GPS processor chip in it, in order long because install this map, your telephone knows where you’re, and it may explain to you regarding the map with no cellphone or internet service.»
Another interesting Gaia GPS feature allows consumers to tape and track a complete walk. Users may take images, sign range info, and discuss their precise route with other people. Power users have a tendency to enjoy these features since they provide the chance to share brand-new paths and activities with similar outside lovers.
Gaia GPS Hiking App and Hiking Maps are available on apple’s ios and Android plus its internet site.
Website in addition serves as a convenient extension associated with software and allows for smooth syncing and data back-up involving the site and mobile phones. People might also look at online maps, control data, find trips, and produce snap-to-trail routes that sync right back again to their devices.
Lookup & protection Aids permit you to utilize the Wild
Ashli additionally the whole group at Gaia GPS are pleased with the fact a lot of expert teams have come to count on the app â specifically those inside the search and rescue community. Ashli asserted that understanding the software assists save life offers their a sense of satisfaction.
«I found myself merely touring and went into a look and rescue team during a training, and I also asked all of them if they planned to decide to try the app away. Plus they happened to be currently deploying it.» Ashli informed united states. «They raved about how precisely user-friendly truly and how a lot cash they may be preserving simply by using Gaia GPS. Plus, we provide the look and rescue neighborhood an excellent rebate.»
As well as his part as a backcountry guide, Jonathan Preuss in addition serves as a search and recovery volunteer. The guy recalls the time he obtained a crisis call for a hiker lost on Devil’s Bedstead eastern in Idaho. He straight away launched the Gaia GPS.
«I watched the look are available in, pulled right up my Gaia software, ensured I experienced that chart conserved, and switched about and went back with the trailhead,» he mentioned.
This story had a happy ending, as noted on Gaia GPS web log. «a helicopter travelled by shortly after the decision and identified the missing hiker, but, by the period, Jonathan had already begun in the trail. The ability to quickly access digital maps from a mobile device enables look and recovery volunteers like Preuss to reply rapidly plus truthfully than ever.»
Enjoy brand new Passions With exciting Membership Options
Gaia GPS users point out that membership has its own benefits. With choices suitable for suit partners exactly who hike sometimes or frequently, Gaia GPS goes apart from to assist them to choose the best knowledge.
Members can decide to access the standard map regarding application at no cost. The standard map is bound to 1 resource â Gaia Topo, and members can download maps for offline utilize.
Ashli mentioned that Gaia GPS shines for folks who go fully into the backcountry. «Gaia GPS has actually better maps and GPS functions, and provides all functions under the fundamental account for $19.99 each year, with extra maps,» she mentioned.
Membership consists of unlimited downloads and the means to access a lot of map options. The free of charge app offers server backup of all of the tracks, pictures, along with other information. Gaia GPS makes it simple to capture information, share trips, and straight back everything right up. In addition it offers several backcountry navigation functions and personalized options.
A Gaia GPS Premium membership costs $39.99 per year and is created for users who want usage of the entire world’s most readily useful assortment of specialized maps and overlays which can be put on any chart.
Gaia GPS individual Kalen Thorien talks of by herself as a big hill skier and adventurer, and she discovers the software easy to use and really worth the cash. «Gaia GPS application â get it. This conveniently is the handiest maps system and GPS that’ll not hurt you wallet. Get and offline topo and imagery, set waypoints, track your progress, and locate where you are even although you lack solution â every from your telephone,» she mentioned in a testimonial on the internet site.
Gaia GPS people can sign up for a no cost newsletter to keep in addition to all account and product improvements.
Gaia GPS is on a goal to aid Experience & Growth
What began as you pair’s aspire to go through the outdoors with each other is actually continuously getting just about the most popular GPS programs available on the market. Gaia GPS provides seen great development in revenue much more men and women select software as their major reference so you can get one particular for the outdoors.
«this is certainly an extremely interesting year for us. Over the past 6 months, the effective customers have actually doubled to over 131,000 per month. Mainly, all of our customers cover anything from 20 to 60 years old,» Ashli stated. «It really is interesting to see town around this app increase. I am always amazed to learn about all of the different customers who will be utilizing the software â both domestically and worldwide.»
The Gaia GPS team may be tiny, nonetheless set their souls in to the work they actually do. As outside enthusiasts by themselves, they have some fulfillment from understanding that the application impacts stays in significant and life-saving means. Ashli told us the group is actually focused on offering excellent customer support and desires users to enjoy their unique experience with Gaia GPS.
«the objective is make application as easily accessible possible. Therefore we should make the onboarding knowledge quite simple for all consumers â from when they install the software to if they continue their travel,» she said. «That is what we are centering on this current year â especially along with of one’s user development. We actually should make sure all of us have a beneficial, enjoyable, and easy experience.»